Thanksgiving traditions usually involve Macy’s Thanksgiving Day parade, followed by plenty of food and hours of football. But in recent years, another cherished piece of entertainment has emerged: The National Dog Show.
Co-hosted by actor John O’Hurley and dog expert David Frei, the annual parade of pedigreed pooches has become one of the most popular events of Thanksgiving day. And this year, the National Dog Show is paying homage to the movie that inspired the creation of the canine competition — the cult-classic “Best in Show.”
“When ‘Best in Show’ premiered,’ it gave audiences a hilarious and heartfelt look into the world of competitive dog shows – a world we proudly showcase every Thanksgiving,” said Jon Miller, President of Acquisitions & Partnerships at NBC Sports.
And to commemorate the film’s 25th anniversary, National Dog Show sponsor Purina is giving fans a chance to win their own Busy Bee dog toy — which was notoriously lost in the 2000 film. Miller said this year’s telecast will also include a few Busy Bee-inspired surprises as well.
Hosted by the Kennel Club of Philadelphia, this year’s event marks the 24th anniversary of NBC’s telecast. Its history, however, dates back to well before it was ever introduced to the masses on television.
Here’s what you need to know about the competition and when to watch:
History of the National Dog Show
Purebred dogs were first exhibited in the Philadelphia area in 1876 at the Centennial International Exposition, the first official “World’s Fair” to be held in the U.S. Two years later, the Kennel Club of Philadelphia was founded and began hosting dog shows in 1879, with its only break from 1928 to 1932 during the Great Depression.
As O’Hurley tells it, Miller, then-president of programming for NBC Sports, was enamored by the Christopher Guest dog show parody classic “Best in Show,” and thought a real dog show to fill the gap between the parade and football would work.
Miller reached out to the Kennel Club of Philadelphia, secured Purina as a presenting sponsor, then went to his bosses at NBC. The network’s other Thanksgiving institution, the annual airing of “It’s a Wonderful Life,” had been struggling with poor ratings. Miller convinced them to take that time slot, and he got the green light initially only for that year.
Simon Bruty/NBCU
Simon Bruty/NBCU Pictured: (l-r) Nederlandse Kooikerhondje, Bergamasco Shepherd, John O’Hurley, Papillon, David Frei, Great Dane, Grand Basset Griffon Vendéen
The rebranded “National Dog Show” first aired in November 2002, with O’Hurley as co-host and David Frei, who is a licensed judge for the American Kennel Club, serving as the analyst.
“He called me and I was in L.A. I picked up the phone and I said, ‘Hello.’ And he said, ‘Woof, Woof.’ And that’s how it all started,” O’Hurley, a self-proclaimed dog lover, told The Associated Press in a 2018 interview.
More than 18 million people tuned in to watch that first year, making the National Dog Show one of NBC’s highest-rated events and an overnight success.
“When a dog walks into the room, the energy changes,” said Frei. “Even when they’re onscreen in your living room as you’re waiting for the turkey, it makes people laugh and smile.”
The show is one of only three major dog shows in the U.S., ranked along with the AKC National Championship and the Westminster Dog Show.
When is the 2025 National Dog Show?
The competition was taped in front of a live audience at the Expo Center in Greater Philadelphia the weekend of Nov. 15 and Nov. 16.
The two-hour holiday special will then air on NBC on Thanksgiving Day, Thursday, Nov. 27 from noon to 2 p.m. in all time zones.
The National Dog Show is an annual Thanksgiving tradition across the country but you can get an up close look at the competition this weekend in Oaks, Pennsylvania. Philly Live’s Aunyea Lachelle has a preview.
How to watch the 2025 National Dog Show on TV and online
The holiday special will be simulcast at noon on this NBC station and on Peacock on Thanksgiving Day right after the Macy’s Thanksgiving Day Parade.
Watch online on your browser by clicking here, or tapping the “Live TV” button on your mobile app, and logging in with your TV provider.
How many breeds compete in the National Dog Show?
While the KCP predates the American Kennel Club as a canine organization, it is the AKC that is recognized as the sanctioning body for dog breeds allowed to compete.
In all, 205 AKC-sanctioned breeds will be recognized at this year’s competition. Since the first “National Dog Show” broadcast in 2002, 50 new breeds have been introduced to the event.
More than 2,000 dogs enter into the competition each year.
What are judges looking for?
Dogs are scored based on how closely they compare to the breed’s official standard.
The main consideration is the dog’s conformation or overall appearance, temperament, structure and movement. The judges are looking for characteristics that allow the dog to perform the function for which he or she was originally bred.
The actual purpose of such scrutiny is to appraise breeding stock. Dogs who closely conform to the breed standard indicate their ability to produce quality puppies. Because of this, only purebred, non-spayed or non-neutered dogs are allowed to compete.
Joseph Kaczmarek
Joseph Kaczmarek Dogs compete in the Non-Sporting group during The Kennel Club of Philadelphia’s National Dog Show, on Nov. 17, 2018. in Oaks Pa.
How is Best in Show decided?
Each of the 205 breeds and varieties are assigned to one of seven groups: Terrier ( Russell, Schnauzer terriers), toy (Pomeranians, Chihuahuas), sporting (golden retrievers, pointers), working (boxers, Great Danes), hound (Scottish Deerhound, dachshunds), herding (English sheepdogs, Border collies), and non-sporting (everything else, including Dalmatians and French bulldogs).
Participants who win First in Group among the dogs in each of the seven categories will go snout-to-snout to compete for the coveted title of Best in Show.
What is a benched show?
Joseph Kaczmarek
Joseph Kaczmarek People meet the competitors backstage during The Kennel Club of Philadelphia National Dog Show, on Nov. 17, 2018. in Oaks Pa.
There are two kinds of dog shows: benched and unbenched.
Benched dog shows mean canine competitors must be accessible to the public during the entire show, unless they are competing, exercising, or being groomed. Participating dogs are required to stay at their assigned benches so that breeders, handlers and spectators can meet the dogs and talk to their owners. With so much activity buzzing around, this is an impressive feat of discipline and character.
For unbenched shows, participating dogs only need to be present during judging of their breed or competition.
Who won the National Dog Show in 2024?
Vito the pug was named “best in show” at the 2024 National Dog Show, becoming the first of his breed to win the title at the annual Thanksgiving Day canine competition.
The 2-year-old pup succeeded the crown from Stache the Sealyham terrier, who was also the first of its breed to win the best in show title at the National Dog Show in 2023.
Take sneak peek at the some of new floats that will debut at the Macy’s Thanksgiving Day Parade. There will be seven new floats this year, from a Netflix fan favorite, to a collectible that has become a worldwide phenomenon. NBC New York’s Gus Rosendale reports.
