MIAMI – Some shoppers were out before dawn to take advantage of Black Friday‘s early holiday deals.
CBS News Miami spoke with shoppers who said they wanted to get a jump on their holiday shopping.
“It’s actually my first Black Friday. So it’s pretty interesting to get some first-time experience,” said shopper Neil Roker.
According to the National Retail Federation, 183.4 million people are expected to take advantage of Black Friday and Cyber Monday deals – an increase from 2023 with a total of 182 million people shopping last year.
“Even though holiday shopping continues to pull forward, some of the busiest shopping days of the year are during the five-day Thanksgiving weekend,” NRF Vice President of Industry and Consumer Insights Katherine Cullen said.
The top reasons consumers plan to shop during this five-day period are because the deals are too good to pass up (57%), it is tradition (28%) and they like to start holiday shopping over Thanksgiving weekend (24%), according to the NRF.
Black Friday still dominates over shopping online with 72% expected to hit the stores.
Some of the store associates said a few items are trending this year: electric scooters, televisions, and home sound systems. They also said those items are flying off the shelves already.