Peeps reveals newest flavors of marshmallow chicks for spring 2026

Peeps reveals newest flavors of marshmallow chicks for spring 2026

They’re iconic, beloved, controversial and whether you like them or not, they’re back with new flavors to bring some excitement to your Easter basket.

Bethlehem-based company Just Born announced that Peeps is adding their newest flavors, including some unique collaborations, coming to a store near you.

The brightly colored marshmallow chicks will be available in stores soon with three new flavors: Pop-Tarts Frosted Strawberry, chili lime mango and SUNNYD.

“There’s nothing quite like the joy Peeps bring to Easter, and each year, we’re always inspired by the creativity and passion fans bring to the season,” Caitlin Servian, brand manager, said in a statement.

“Blending flavor innovation and playful partnerships, along with the iconic Chicks and Bunnies fans look forward to each year, the 2026 Easter collection is designed to inspire connection and transform ordinary moments into a celebration,” Servian added.

The new additions will only be available in certain stores: Peeps SunnyD (Target), Peeps Chili Lime Mango (Kroger), Peeps Easter Variety 10-Pack (Sam’s Club) and Peeps Egg Hunt Individually Wrapped Mini Marshmallow Chicks (Walmart).



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