Every year since 2002, the Texas-based convenience store chain 7-Eleven celebrates its birthday by offering customers a free Slurpee on July 11.
Since the signature slushy drink’s inception in 1966, the Slurpee has become synonymous with 7-Eleven’s brand.
While 7-Eleven’s free 12-ounce Slurpee deal has remained unchanged since it started, in recent years the chain has added additional perks and benefits for loyal customers to enjoy on July 11 and beyond.
This year, 7-Eleven is offering up even more deals for its birthday, including 7-Eleven merchandise, discounts on store purchases, and even a Slurpee-branded tongue tattoo. Here is everything you need to know ahead of 7-Eleven Day to get the most out of your trip.
What freebies and deals are available on 7-Eleven Day?
As it does every year, 7-Eleven is offering all customers a free 12-ounce Slurpee on July 11, while supplies last. Stores rarely run out of Slurpees during the promotion, but it has happened before, so plan accordingly.
This year, in addition to the free Slurpee, 7-Eleven loyalty members will be able to scan their rewards information at stores on July 11 to activate a coupon for an additional free small Slurpee that can be redeemed before July 31.
Loyalty members at select stores can also snag “Tongue-toos,” 7-Eleven’s first-of-its-kind temporary tongue tattoos activated by Slurpee. The tattoo features the brand’s signature “S” in four colors: blue, green, red and purple.
For customers who can’t make it to the store, 7-Eleven is giving customers $7.11 off a $20+ purchase when they use promo code 711DAY via the 7NOW® Delivery app on July 7.
How do you join the 7-Eleven loyalty program?
Customers can join the 7-Eleven loyalty program, called 7Rewards, using the 7-Eleven app. The program is free to register for and offers plenty of perks of its own all year round.
Once registered, customers can scan their app barcode or enter their phone number at the register to earn points for purchases and get rewards like the extra free Slurpee and Tongue-too.
When are 7-Eleven Day deals active?
7-Eleven’s free 12-ounce Slurpee deal is active between 11 a.m. and 7 p.m. on July 11.
The extra free Slurpee for loyalty members who redeem the coupon on July 11 is active until July 31.
Where are participating 7-Eleven stores?
All of the approximately 7,800 7-Eleven stores nationwide participate in Free Slurpee Day, plus Stripes and Speedway stores.
The other offers for loyalty members are available to redeem at any store, except for the Tongue-toos which are available at select 7-Eleven and Speedway locations which are listed on 7-Eleven’s website.
How do you get the 7-Eleven birthday merchandise?
Those who share a birthday with the chain (or just want to show their pride) can shop the store’s Birthday Collection capsule from 7Collection™, the retailer’s official online merchandise shop.
